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Ian Godbold

Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business



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Auto Retail Live is a leading resource for automotive retail management strategies and best practises. Automotive retail is changing fast around the world as new technologies and innovations enter the fray and customer expectations rise.


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OCT-2023 - Brian Pasch   

Key tips for dealers that elevate the customer experience



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SEP-2023 - Brian Pasch   

Elevate Your Customer Experience with a Data Driven Phone Strategy


PASCHON PODCAST WITH BRIAN PASCH


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SEP-2023 - Brian Pasch   

CarNow is Fully Charged To Meet The Needs of Dealers


PASCHON PODCAST WITH BRIAN PASCH


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AUG-2023 - Brian Pasch   

Consumers Need Accurate Online Payments to Transact


PASCHON PODCAST WITH BRIAN PASCH


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AUG-2023 - Brian Pasch   

fullthrottle.ai Makes First Party Data Management and Activation a Breeze


PASCHON PODCAST WITH BRIAN PASCH


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JUN-2023 - Brian Pasch   

Digital Deal Transforms Shoppers into Buyers Increasing ROAS


PASCHON PODCAST WITH BRIAN PASCH


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JUN-2023 - Brian Pasch   

AI Will Fill the Gaps in Dealership Sales and Service Processes


PASCHON PODCAST WITH BRIAN PASCH


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MAY-2023 - Brian Pasch   

Re-Prioritize: Technical SEO Must Come Before Content Investments


PASCHON PODCAST WITH BRIAN PASCH


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MAY-2023 - Brian Pasch   

Connected Retail Platforms Deliver A Better Customer Experience for Dealer Groups


PASCHON PODCAST WITH BRIAN PASCH


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MAY-2023 - Brian Pasch   

Transforming Call Data into Actionable Insights Which Generates New Revenue Streams


PASCHON PODCAST WITH BRIAN PASCH


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MAY-2023 - Brian Pasch   

TransUnion Is Powering CDPs To Create Bespoke Customer Experiences


PASCHON PODCAST WITH BRIAN PASCH


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MAY-2023 - Brian Pasch   

What Does a Modern Retailing Experience Look Like?


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Turning Data into Dollars: Business Intelligence Tools Deliver New Revenue Streams


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Fullpath Expands Their Technology To Create Better Customer Experiences


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

The Best is Yet to Come


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

SalesAlert is the secret weapon of Efficient Dealership Sales Processes.


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Dealers Should Lead With a Credit First Sales Strategy


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Why marketing automation and a customer data platform (CDP) are the perfect pair



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APR-2023 - Brian Pasch   

Offerlogix Partnerships Expand Touchpoints To Deliver The Ultimate Customer Experience


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Axle Delivers a Turn Key Car Buying Center Experience Which Dealers Love


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

AI Comes to Age in Automotive Retail


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Playing the long-game with CDPs and unified data — Aaron Baldwin | automotiveMastermind



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APR-2023 - Brian Pasch   

Experian is the Perfect Partner for First Party Data Management


PASCHON PODCAST WITH BRIAN PASCH


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APR-2023 - Brian Pasch   

Where Should Automotive Dealer Groups Start With a CDP Project?


PASCHON PODCAST WITH BRIAN PASCH


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MAR-2023 - Brian Pasch   

Meet the Automotive Industry's Creative First Agency.


PASCHON PODCAST WITH BRIAN PASCH


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SalesAlert is the secret weapon of Efficient Dealership Sales Processes.

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Vicky Hart & Ian Godbold

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e-Pro - Lead Management Made Simple

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CDX18: Live Stage - Converting page views to car sales

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Velocity Overdrive

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