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Cambria

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Ian Godbold

Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business

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Auto Retail Live is a leading resource for automotive retail management strategies and best practises. Automotive retail is changing fast around the world as new technologies and innovations enter the fray and customer expectations rise.

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Obstacles and Opportunities Shaping the Future of Retail Automotive

The car industry is at a tipping point. Sales growth has plateaued, and the effects of shrinking margins are setting in.

Dealers need to find new ways to succeed. So says Dale Pollak, founder of vAuto and executive vice president of Cox Automotive, in his new book, “Like I See It.” Dale sat down with David Pyle, senior vice president of enterprise dealer partnerships at Cox Automotive, to discuss his vision for the future of the car industry.