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Cambria

Featured Marketeer
Ian Godbold

Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business

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Auto Retail Live is a leading resource for automotive retail management strategies and best practises. Automotive retail is changing fast around the world as new technologies and innovations enter the fray and customer expectations rise.

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Facebook Marketing & Leading Automotive Retail for Facebook with Bob Lanham

In Episode 53, Bob Lanham, Head of Automotive Retail for Facebook and Glenn share thoughts on what businesses are missing or misunderstanding about Facebook Marketing.

They also discuss the difference between tools and strategies as well as how Bob's journey from Microsoft to Hulu and now FB has impacted his vision of marketing and leading teams.