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Cambria

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Ian Godbold

Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business

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Auto Retail Live is a leading resource for automotive retail management strategies and best practises. Automotive retail is changing fast around the world as new technologies and innovations enter the fray and customer expectations rise.

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How to Build Your Brand on Social Media: Authentic & With Authority

Glenn Pasch & Michael Cirillo discuss building your brand on social media. Too often the individual creates a special social media brand for one platform, then a different one for another. Also trying to seem authentic but possibly faking authority, only to be worried about being exposed. Michael shares his strategies for himself and his clients. What he recommends to leverage social media for your brand and remain grounded in authenticity.