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Cambria

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Ian Godbold

Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business

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Auto Retail Live is a leading resource for automotive retail management strategies and best practises. Automotive retail is changing fast around the world as new technologies and innovations enter the fray and customer expectations rise.

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Remote Retailing Requires a Modern Customer Communication Strategy

PASCHON PODCAST WITH BRIAN PASCH

Remote retailing requires new communication strategies to connect with consumers and transact when a showroom visit is not permitted or desirable. I sat down with Steve Roessler from Drive Centric to discuss how his customers have pivoted to leverage the multi-channel communication options that DriveCentric CRM offers. We also got a sneak peek on the future of what automotive CRM platforms could look like in the year ahead. Join us for a lively conversation!

Brian Pasch

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