Featured MarketeerIan Godbold
Responsible for developing and executing an aggressive digital ROI focused business strategy for profitable growth and increase market share in the automotive dealer sector, whilst effectively integrating online with the core business
Article Search
A Candid Conversation with Automotive News
I had the honor of participating in Automotive News’ Daily Drive podcast with publisher Jason Stein this week.
He was interested in diving deeper into the open letter I published here last Friday. In the episode, Stein asks about the open letter, retail/wholesale market conditions and recommendations for managing inventories in the current environment.
On a related note, I will be taking up these topics in even greater depth at 2 p.m. this Tuesday in a Cox Automotive webinar. I’ll be joined by Manheim M Logic’s Ben Flusberg and vAuto’s Chris Stutsman. We’ll be discussing the open letter, wholesale/retail market highlights and some bright spots in both markets. The webinar is part of a new weekly series Cox Automotive is producing to help dealers in this time of crisis.
You can register for the Tuesday webinar here
dalepollak.com
A Closer Look at an Uncertain, Unpredictable Used Vehicle Market
Are Car Dealerships the Safest Retail Experience?
Digital Marketing Strategy - A return to a traditional KPI
Desire, Commitment Drive Impressive Used Vehicle Turn-Around
A 2019 Priority: Managing Your Inventory Investment Value
Independent Dealer Realizes His Car Business Dream
4 Misunderstandings About Price In Today’s Auto Retail Market
3 Best Practices To Beat Used Vehicle Margin Compression
3 Takeaways to retail a larger share of vehicles in less than 30 days, and improving overall profitability and ROI in used vehicles.
Key Benchmarks Top Used Vehicle Dealers Achieve to Outpace Others In The US Market
Comment: 2924 Days Ago
3 Best Practices To Beat Used Vehicle Margin Compression
Old habits and expectations are hard to break. More profit made because the sale price increased. ..